| matches
the needs and expectations |
| of the customer
precisely, |
| point by point,
function by function, |
| and is priced
low enough |
| to remain attractive
and |
| still make a profit |
| for the provider. |
| THE
TRICK IS |
| to define the
right value |
| that a customer will
assign |
| to every point and
function, |
| identify the
weak areas, |
| then develop creative
ways |
| to optimize
performance. |
